This assignment focused on designing a promotional advertisement for a luxury resort using the principles of digital imaging, typography, layout, and visual hierarchy. The objective was to create an eye-catching advertisement that effectively promotes the resort while encouraging potential guests to book a vacation.
Using a provided logo, I designed a resort advertisement featuring a tropical pool scene, promotional offer, and call-to-action. I combined photography, typography, and color to create a relaxing, vacation-inspired atmosphere while maintaining a clear visual hierarchy. Careful attention was given to image composition, text placement, contrast, and spacing to ensure the advertisement was both visually appealing and easy to read.
